Wes Moon

Fundamentals of Donor Acquisition as told from an agency strategist

For the last ten years, the most pressing need of any of my clients has been the need to acquire new donors. More recently, it’s become my priority to optimize this activity for our agency. Clients trust us to grow their fundraising, but also to share as best as I can the opportunity in embracing this …

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Successful COVID-19 Fundraising: The Home Version

By now nearly all fundraisers are WFH (working from home). We all want to do our part to flatten the curve of COVID-19, but self-isolating is just one way. Many people are seeking out opportunities to be helpful, especially with in-person volunteering being out of the question, and fundraisers are no different.  As fundraisers, though, …

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discussion

Rockstar Storytelling to grow Major Gifts.. Learn How!

Think of any time you’ve been relaxing with a group of friends or family, talking and laughing together. Inevitably someone tells a story, maybe humorous or suspenseful or sad. As they talked, you wore their shoes, understood them better and became closer as a group. We’ve all experienced the power of storytelling even if we …

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woman looking at ipad

6 Features to look for in your Fundraising Software

Non-profits are starting to realize the benefits of software designed specifically for them. There are products that help track donors, develop portfolios, implement moves management, and much more. But with so many options available, it’s hard to select the one that will best enable your major gifts program. We at Wisely understand the unique challenges …

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Fundraising Habits

The 3 Data Fundraising Habits That Are Holding You Back

We’ve been talking with our clients and recently conducted a wider informal survey of fundraisers to find out what the 3 top data fundraising habits fundraisers should leave behind in order to have a successful fundraising journey. The first group of bad habits to leave behind have to do with data. Not using your CRM …

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